About Astroida

Astroida is an Egyptian skincare and personal care brand founded in 2023 by pharmacist Ahmed Elsherbini.

We develop and carefully select practical personal care products for everyday routines, with a focus on women’s shaving, care after hair removal, skincare, and hair and body care. Our identity combines clear, functional product information with Astroida’s clinical-luxury style.

Why Astroida Started

Astroida began with a simple belief: personal care should address real needs without making daily routines complicated.

Our early focus was women’s shaving and after-hair-removal care. We wanted to offer Egyptian women a practical alternative to ordinary body-shaving products through Astroida’s women’s shaving cream alternative—a foaming shaving gel for the bikini area, underarms, legs, and body.

From there, Astroida expanded into complementary personal care routines for the skin, hair, body, and feet.

What You Can Find at Astroida

Women’s Shaving Care

Explore foaming shaving gel and coordinated shaving routines developed to support comfortable razor glide and practical body-shaving care.

Genuine Imported Razors

Astroida offers high-quality imported women’s razors, including genuine DORCO razor options featuring Korean blade technology for face and body shaving.

Care After Hair Removal

Our after-hair-removal care provides moisturising and soothing cosmetic care following shaving, waxing, or suitable hair-removal routines.

Skincare, Hair and Body Care

Astroida also offers facial masks, eye-contour care, foot-care products, hair and body cleansing, and lightweight hair-conditioning routines.

Our Approach

As a pharmacist-led brand, we value:

Clear and practical product information
Carefully selected ingredients and products
Straightforward instructions for everyday use
Branded, sealed packaging
Responsive product-selection and routine support
Honest communication without exaggerated promises

If a product or batch does not meet our expectations, it should not reach our customers.

Safety, Quality and Regulatory Compliance

Astroida is committed to providing products that are safe, effective for their intended cosmetic purpose, and compliant with applicable regulatory requirements.

Before any Astroida product is introduced to the market, it must complete the applicable quality and safety assessments, claims review, and notification or registration procedures required for its category by the Egyptian Drug Authority (EDA).

Our commitment does not end at registration. We continue to monitor product quality, packaging, storage conditions, and customer feedback throughout the product’s lifecycle.

An Egyptian Brand with a Clear Vision

Our vision is to build a trusted Egyptian personal care brand known for useful products, thoughtful routines, reliable customer support, and a premium experience from product selection to delivery.

Astroida continues to grow by listening to customers, improving existing products, and developing personal care solutions that fit real routines in Egypt and the wider Arab market.